Alfiya Shaikh

I am a Certified Salesforce Marketing Cloud and Data Cloud Consultant with 9+ years of experience in the Martech industry, currently working with Accenture Designated as an Associate Manager. I specialize in designing innovative customer engagement strategies for Consumer Goods and Pharmaceutical clients, leveraging SFMC, Data Cloud, Salesforce CRM, and Pardot to deliver data-driven, personalized marketing solutions that fuel business growth. Beyond my professional role, I am deeply rooted in the Trailblazer community. As a Community Group Leader of the Marketers Group, I nurture a space where marketers collaborate and thrive. I actively take the stage as a Community Speaker, sharing real-world Martech insights to empower fellow professionals. As a Core Team Member of the Marketing S'Quad, I work with passionate minds to drive meaningful conversations and elevate best practices across the Salesforce Marketing ecosystem by conducting workshops and many more interactive sessions. My mission is to bridge technology and strategy — empowering businesses to deliver exceptional customer experiences while uplifting the community and women empowerment that makes it all possible!